Building Connections with Email Marketing - Emails for the Win!
Purpose: As visual practitioners, we don't always think of ourselves as writers. Creatives, yes. Marketing experts, maybe not so much. Join Karina Branson in this interactive session designed to help you unearth your Inner Email Marketing Guru and discover your unique voice to develop an email practice that supports your visual practice.
Objectives:
- Understand why and how email newsletters and blogging can help market skills in an authentic way.
- Learn how to hook readers into wanting their content.
- Leave with a calendar full of email topics and publishing dates so it's easy to put their ideas into action.
Format: Interactive presentation - information and framing will be provided, then participants will put what they're learning into action they can apply in their businesses. Worksheets will be provided to registrants to download prior to the event to print, drop into an app, or just reference as they work through the ideas in a different format they prefer. It's your call, whatever works for you!
Registration required: https://bit.ly/3NtzITWOLSKatrinaB
When: April 20, 2022 at 11am EDT/9am MT
Professional bio: As a graphic facilitator with a background in science communication, Karina Branson gets to weave the threads between deep scientific understanding and art by using hand-drawn images and words to help her clients visualize new futures, see systems and patterns and synthesize information to help groups better collaborate and find solutions. For over a decade, she has partnered with clients across sectors locally and internationally (6 of the 7 continents!). Beyond work, Karina enjoys painting, spending time in nature, whitewater rafting, gardening, and keeping honeybees.