About
Creative Director of the Practice Group, SecondMuse—April 2023 to Present
I am a seasoned, creative individual with a wealth of experience connecting design with innovative, collaborative processes. At the intersection of design and facilitation, I have developed skills to enable stakeholder discussion and breakthroughs—working with clients and internal teams to transform complexity into clear, compelling information and media.
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Independent Creative Director —June 2022 to March 2023
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Creative Director—The Grove Consultants International—2018 to May 2022
I spent most of my professional career at The Grove Consultants International, a pioneer in the visual practice field.
Key Client Projects
- VMware: facilitated cross-functional stakeholders, developed storyline and art-directed multiple versions of a map depicting the customer journey to digital workspace.
- Autodesk: art-directed a transformation map for the finance department.
- World Bank Group: designed publications for future scenario planning projects—climate change and smart mobility.
Brand Management
- Managed the marketing team and oversaw all messaging and visual media.
- Redesigned Grove website in a platform for self-paced courses (Kajabi). Oversaw all new imagery and writing.
Course Development
- Led the development of a self-paced course on visual facilitation techniques for virtual meetings with the use of digital whiteboard technology.
- Teamed with colleagues to revamp an in-person course on graphic facilitation.
Art Director—The Grove Consultants International—2009 to 2018
Key Client Projects
- Unity Council: project-managed team, researched, developed storyline and art-directed a history map showcasing community development in West Oakland, CA.
- National Science Foundation and the National Endowment for the Arts: designed a strategy map for collective innovation in science, art and technology.
- Autodesk: developed storyline and designed a data management transformation map.
Brand Management
- Developed illustrations to highlight services, processes, courses and blog posts.
- Art-directed photo shoots.
- Designed multiple websites for Grove leaders to highlight thought leadership.
Course Support
- Designed materials for The Grove’s suite of courses.
Senior Designer—The Grove Consultants International—2004 to 2009
Product Development
- Initiated and delivered redesign of visual facilitation planning systems: templates, guides, agenda planning and best practice kits. Teamed with senior consultants on rewrite.
- Designed two visual planning workbooks for individual change processes: The Personal Compass and The Career Compass.
Brand Management
- Led second Grove brand evolution: logo design, illustration, redesign and rewrite of collateral materials and website.
- Drove email marketing campaigns: managed message decisions, article creation and imagery.
Key Client Projects
- AmericaSpeaks: designed Rural Issues Map and Discussion Guide.
- Saving America’s Youth: designed Obesity Issues and Solutions Guide.
- Renewable Energy Alignment Mapping Project (RE-AMP): material and presentation design for this collaboration of non-profits and foundations.
- California State Automobile Association: design of roadmaps to support multiple change initiatives.
Designer—The Grove Consultants International—1998 to 2003
- Spearheaded first Grove brand evolution: look and feel update, website design and collateral materials.
- Material design for client engagement workshops: visual templates and publications.
Key Client Projects
- US Dept of Education, Office of Education Technology: teamed on design for The Future of Education Technology Horizon Map.
- Novartis: designed the Strategic Talent Management Map.
Client List
Atlantic Health System
Autodesk
Cal Poly Pomona
Environmental Defense Fund
Garfield Foundation
Genentech
Google
KAAUH University Hospital
National Academy Foundation
National Science Foundation
Neighborworks America
Nike
RE-AMP
Roche
The Unity Council
U.S. Dept of Education
VMWare
World Bank Group
Publications
The World of Visual Facilitation—Unlock Your Power to Connect People & Ideas. Chapter entitled: Storymap Project Lessons: A Designers Perspective
Article entitled: “Designing Woman” in the San Francisco Examiner about my paintings.
Personal Website
tiffanyforner.com